Social Media During a Natural Disaster

It is TOUGH figuring out how to tweet when a whole city is under water.

It is TOUGH figuring out what to tweet when a whole city is under water. What does one say to acknowledge what’s going on but also acknowledge all the other stuff that the media won’t give up on and that you also don’t want the media to give up on? It’s hard!

1. Be Thankful

Don’t pick any specific thing to be thankful for though. Write a bunch of bullet-like statements about the current situation and tack on a “Thanks!” to the end. Are you thanking the volunteers? Are you thanking yourself? Are you thanking your readers? It doesn’t matter! You’re thankful!

2. Promote a Book

You want people to read. So promote a book! Try not to pick anything too controversial like 50 Shades of Grey or The Harry Potter series. Pick a boring nonfiction that has no political connections that could be divisive. And surround it with tweets about the disaster JIC.

3. RT Your Second-in-Command

He’ll have info on how residents can prepare…right?

4. Squeeze in The Repetitive Things

You have a brand and regardless of what devastation other people are dealing with, you can’t mess with your brand. So make sure to mention the things you mention almost every day: you’re a winner, you love walls, etc. etc. And surround it with tweets about the disaster JIC.

5. Don’t Tweet About Your Neighbor Saying They’ll Help

It’s all about that wall love.

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:: To help out victims of Hurricane Harvey you can donate to The Red Cross and for info on volunteering and donations, check out the National Voluntary Organizations Active in Disaster ::

Steph Garcia